Certain
AI-Powered Event Management Solutions.
Overview
Certain is an enterprise-grade event automation platform that provides tools for managing the entire event lifecycle. It focuses on helping marketers capture buying signals from attendee engagement and integrate that data with marketing automation and CRM systems to accelerate the sales pipeline. The platform uses AI to help deliver personalized experiences and provide actionable insights.
✨ Key Features
- Event Registration
- Event Intelligence & Analytics
- AI-Powered Mobile Event App (Touchpoint Ignite)
- Integrations with Salesforce, Marketo, Oracle Eloqua
- Appointment Setting
- Onsite Check-in and Session Tracking
🎯 Key Differentiators
- Focus on capturing 'buying signals' and event data for sales acceleration.
- Deep, bi-directional integrations with enterprise marketing automation.
- Use of AI to personalize the attendee experience.
Unique Value: Certain transforms event engagement into actionable buying signals, providing deep integration with marketing automation to help enterprises accelerate pipeline and prove event ROI.
🎯 Use Cases (4)
✅ Best For
- Integrating deep event engagement data into enterprise CRM/MAP systems.
- Personalizing attendee journeys at large conferences.
- Capturing and acting on buyer intent signals from events.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small businesses or those without a need for deep marketing automation integration.
🏆 Alternatives
Certain is more deeply focused on the marketing data and sales acceleration aspect of events than many all-in-one platforms, offering more robust integrations for this purpose.
💻 Platforms
✅ Offline Mode Available
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Available tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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