Goldcast
The B2B Platform for Events and Video.
Overview
Goldcast is a purpose-built platform for B2B marketers to create TV-like virtual and hybrid events. It focuses on driving demand and providing deep analytics that integrate seamlessly with marketing automation and CRM systems. The platform helps marketers prove event ROI by tracking attendee engagement and its impact on pipeline and revenue.
✨ Key Features
- Virtual & Hybrid Event Hosting
- Deep CRM & MAP Integrations
- Detailed Attendee-Level Analytics (22+ signals)
- Customizable Branding
- Video Production & Content Hubs
- Automated Post-Event Follow-ups
- ROI Reporting Dashboard
🎯 Key Differentiators
- Deep, native integrations with the B2B marketing stack.
- Focus on proving event ROI with pipeline and revenue metrics.
- High-quality, TV-like production capabilities.
Unique Value: Goldcast provides B2B marketers with a platform to run broadcast-quality events and the deep, integrated analytics needed to turn attendee engagement into measurable pipeline and revenue.
🎯 Use Cases (5)
✅ Best For
- Tracking detailed engagement signals for lead scoring.
- Automating data sync with marketing and sales platforms.
- Proving event-influenced pipeline and revenue.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Large, complex in-person events with a primary focus on logistics over marketing analytics.
🏆 Alternatives
Goldcast offers more granular and actionable marketing analytics and deeper, more seamless integrations with platforms like HubSpot and Marketo compared to more general-purpose event platforms.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Included tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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